Online Marketing Adwords Yahoo Classifieds
Today lets talk about getting your products or services marketed so your potential customers are aware that they exist.Until they know they are, your never going to make a penny.
First of all you really need to set yourself a budget, a figure that your relaxed about spending each week or month. I suggest at least a budget that will last for the next 120 days. Of course spending money on advertising may be out of the question for now which is not a problem at all, there are many low cost and free ways to do this which we will discuss later.
One thing you will need to do is remember to have fun with it, its not a huge monster to take, its just marketing. Thousands of people before have done it and so can you.
An example of how easy it is ,is have you ever recommended a restaurant or movie to someone, well then you can market, that’s no different to any other form of marketing.
Ok there are 2 main areas were going to talk about in the next few articles and that is online and offline. Online is advertising on the internet perhaps with google or yahoo and off line is more traditional like newspapers or magazines.
With online there is an abundance of choice that will suit any budget. The most famous being Google Adwords otherwise known as Pay Per Click. This in lay mans terms is about you bidding on certain words or phrases connected with your product. When someone types in a word you have bid on, your advert will appear giving that person a chance to click on your advert and visiting your website were they can make a purchase. You pay a certain amount every time this happens ( you fix this price before hand) hence the name Pay Per Click.
Now Google Adwords is the most popular but it can be the most expensive if you dont know what your doing in fact any PPC advertising will cost you dearly if your not careful. Me personally i prefer Yahoo’s PPC. Its a lot more easier to understand and is slightly less competitive. But there are many companies out there doing this that will suit your budget and criteria and there will always be a ton of information to get you up to speed. When used correctly these programs can generate massive traffic to you site.
Another option is the online classifieds where you place an advert like you would in a news paper. There a many many places to do this, just type in google “Classified Advertising” and see what comes up. Its really dependant on what your providing. Some specialise in particular markets while others cater for all. These can be paid or free both work very well.
What i suggest is when choosing a place to advertise you first check its list ranking on sites like http:// www.alexa.com. Here you can type in the web address and see how high it ranks in the search engines listings like Google or Yahoo. I suggest its at least in the top 100,000 for it to be worth your time or money.
Another thing you can do is see how popular the site is in particular countries, you may want to target geographically.
So that’s just a few ideas for you to mull over but before i continue in the next article with advertising i just want to give a tip. There are endless places and ideas about for you to advertise which can all become a bit overwhelming. I suggest you choose 3 ideas your happy with and stick to those, get good at them, persist with them until they work. Allow at least 3 weeks to start seeing results ( longer with newspapers) dont give up when nothing happens at first, just get better at it and persist. They all work and work well but only if you stick at it. Remember, the home business industry is a real industry just like any other that requires work so please dont loose sight of this
Nick Squires have been working online now for several years enjoying huge success for himself as well as teaching others how they can replace their incomes and work from home. He is an industry recognised leader for his consistant efforts in showing people there is an easier way.He spends his time between Lisbon and Paris.To find out how he makes his money and to see if you could too, visit http://www.wealthcreationsgroup.com
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