While personal blogs take up much of the blogosphere, blogs are quickly gaining popularity in business as an inexpensive and amazingly effective marketing tool. It’s time for a practical book about blogging for your business: this is the first book to demonstrate how businesses are blogging and how you can use blogging technology to converse with your customers to build your brand and sell your products by doing blog marketing. Written from the business person/designer’s perspectives, this book shows how busine…
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5.0 out of 5 stars
An excellent primer for businesses looking to create a web presence
Publish & Prosper’s focus is the business looking to improve their public relations and marketing through blogging.